About Kelsey Lane Creamery
At Kelsey Lane Creamery, we believe in going back to nature. Our A2 milk comes from carefully selected cows that naturally produce only the A2 protein, making it easier to digest and gentler on the stomach. With a commitment to quality and sustainability, we deliver fresh, nutrient-rich milk — straight from New Zealand farms to your home.
CATEGORY
- Web App
- E-Commerce
- Food Delivery
INDUSTRY
Dairy & Food Products
WEBSITE
https://kelseylanecreamery.co.nzTime Duration
16 Weeks
LOCATION
New Zealand
Kelsey Lane Creamery — A2 Milk Delivery Platform
Kelsey Lane Creamery is a premium dairy brand from New Zealand, specializing in fresh A2 milk delivery. Candisoft Tech designed and developed a custom Shopify solution tailored to their brand story, product needs, and customer convenience.
We created a fast, mobile-optimized store with a clean design that aligns with the purity and quality of A2 milk. From subscription management and local delivery logic to storytelling and educational blog content — the website is a full-service digital storefront for the brand.
Challenges
Attracting new users and engaging existing customers
The goal was to reach health-conscious consumers unfamiliar with A2 milk while also educating returning users on its unique benefits. Crafting a compelling narrative and building trust through a smooth online journey was essential.
Ensuring a seamless user experience
From browsing to checkout, every interaction had to feel intuitive. We designed a clean UI/UX for Shopify that made it easy to explore A2 milk information, subscribe to deliveries, and manage orders without confusion or friction.
Maintaining brand identity and trust
Preserving the brand’s wholesome, nature-inspired aesthetic while ensuring it looked credible and modern online was key. Visual consistency, tone of voice, and performance optimization were used to reflect the quality and purity behind the Kelsey Lane Creamery story.
Solution
Attracting new users and engaging existing customers
We designed a visually engaging homepage that clearly communicates the benefits of A2 milk and builds trust through storytelling, testimonials, and clear CTAs. Educational blog content and subscription options encouraged both first-time visitors and returning customers to convert.
Ensuring seamless user experience
The Shopify store was customized for easy browsing, product discovery, and one-click ordering. We implemented mobile-first design, fast-loading pages, and a clean interface that simplified the buying process and ensured a frictionless shopping experience.
Brand identity alignment
We translated the brand’s purity and wellness ethos into a digital experience using soft colors, rounded visuals, and natural imagery. Every element — from fonts to icons — was tailored to reflect the trust and health focus behind the Kelsey Lane Creamery brand.
Tool stack used
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